A Kei car for North American markets
If you want a Kei car of your own, you can import one to the states as long as it meets the foreign import requirements of being over 25 years old, but the category still remains a niche market for collector cars.
If there was one Kei car that would be ideal for breaking through to North American markets, it's the Nissan Sakura.
SUVs continue to reign supreme in North American markets, but there’s a growing number of consumers looking to ditch gas for good and looking for an economical electrified option.
All about the Nissan Sakura
The new Sakura was developed by NMKV, or Nissan Mitsubishi Kei Vehicles, a partnership between the two brands dedicated to building Kei cars.
Thanks to this partnership, the Sakura was developed alongside the Mitsubishi eK X EV, and it has everything that the eco-conscious driver wants without breaking the bank.
While the Sakura is still a Kei car, it still has a five-door hatchback body type which gives it a more practical feel than others in its class.
The electric motor allows for 63 horsepower, 144 lb-ft of torque, and 80 mph speeds, although you would still need to exercise caution driving it at that speed on U.S. highways. The Sakura is perfect for city dwellers who need a small car for their everyday commute.
Will the U.S. ever get the Sakura?
For Japanese consumers, the Sakura comes at just under the equivalent of $14,000. In U.S. markets, you can’t even get an electric car for less than $20,000—but is that what Americans want?
Should the Sakura follow the success of the LEAF and the Ariya on its home turf, it’s not entirely improbable that an adaption of it could make its way to the U.S.
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