The 1978 Lincoln Town Car

You might not be able to find one outside of specialty dealers, but the 1978 Lincoln Town Car is a true classic. Learn more here.
Written by Rob Shapiro
Reviewed by Jessica Barrett
The 1978
Lincoln Town Car
was hard to miss barreling down the road. At a starting price of $11,606, this powerful and luxurious ride redefined comfort and inspired many imitators. 
Under the
umbrella, what would become the Lincoln Town Car was originally dubbed a
Lincoln Continental
with the Town Car package. Owners enjoyed limousine luxury, and Town Cars played a part in the changing landscape of the automotive industry—so much so, they are beloved to this day. 
It can be tough to find a ‘78 model unless you know the right private seller. And even if you do, you should gauge the costs and consider the benefits before handing over your money. While it’s a great classic car, repairs can be costly and parts can be difficult to find.
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, the top-rated
car insurance
comparison tool and
super app
, is here to help you figure out if the 1978 Lincoln Town Car is right for you. Keep reading to learn about its key specs, where to find one, and whether you should go for it.

Is the 1978 Lincoln Town Car a good car?

Starting MSRP: $11,606
Engine type: 166-horsepower 6.6-liter V8, 210-horsepower 7.5-liter V8 
Fuel economy: 12.21 mpg
Seating capacity: Six passengers
Trim levels: Town Car (precursor to the Executive Series), Signature, and Cartier
The 1978
Town Car was a boon to the automotive industry in the ‘70s. If bigger was better, then the Town Car was exactly what drivers were craving
Its powerful engine and spacious interior were a sign that the times and consumer interests were changing. It was also a safe ride that didn’t skimp on luxurious features. Car enthusiasts still talk about the style, body, interior, and handling of the 1978 model today.
You might be thinking that $11,606 is cheap for a car, but 40 years ago this price was rather steep. Owners were willing to shell out for comfort and durability, making this version of the Town Car well worth the cost. 
Lincoln offered the 1978 Town Car in thesecolors:
  • Black
  • White
  • Midnight Blue
  • Wedgewood Blue
  • Midnight Jade
  • Cream
  • Cordovan Metallic 
  • Dark Champagne Metallic
  • Midnight Cordovan
These colors let owners add a splash of personality to their Town Car. 

How much should a 1978 Lincoln Town Car cost?

The price of a 1978 Lincoln Town Car ranges from $25,000 to $75,000—so be prepared.
It’s important to understand that you’ll need a bit of luck to even find a ‘78 Town Car on the used car market. But if you do, the price will ultimately depend on the vehicle’s mileage, the number of previous owners, andthe car’s condition (among other factors). 
Key Takeaway 1978 Lincoln Town Cars aren’t readily available. If you find one they’ll likely range in price from $25,000 to $75,000, depending on the condition and mileage.
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Where to buy a 1978 Lincoln Town Car

Online marketplaces like
, or
are your best bets to find a 1978 Lincoln Town Car. Make sure you also search for a Lincoln Continental with the Town Car package.
These sites are a well of useful information for consumers. You can learn about a model’s accident history, mileage, and features. The more info you have, the less likely you are to
buy a lemon
Make sure you use their monthly payment calculators if you need to take out a loan. 
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The bottom line: should I buy a 1978 Lincoln Town Car?

If you’re a car collector or passionate fan,then the answer is yes! The 1978 Lincoln Town Car is beloved for good reason. 
To understand the ‘78 Town Car’s place in automotive history, let’s explore its early days and what led to its creation. The initial inspiration for the Continental and the Town Car was the Ford Panther’s rear-wheel-drive platform. 
The Lincoln Motor Company aimed to design a luxury vehicle that was more of a limo than an everyday sedan. Sure, this was a risk, but it worked out—the Lincoln Town Car would eventually become the longest mass-produced sedan in North America
To the sadness of many car purists,the final Town Car rolled out of the factory on August 29, 2011. 

How to find car insurance for the 1978 Lincoln Town Car

Owning a Lincoln Town Car is an amazing experience and one that calls for updating your
car insurance
coverage. You want to protect your new prized possession, right? 
Insuring a used car is different than insuring a new one, which is why you need
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