Flo From Progressive Gets Paid Much More Than You Would Expect
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Flo from Progressive has become one of the most recognizable faces in the insurance industry. As such, the actor who plays Flo earns a lot more money than people would think.
Back in the good old days, picking an insurance agent was easy. You either went with who your parents had been using for years, or you signed up with whatever company was closest to your home. Things have changed now, and the car insurance world is more competitive than ever.
Insurance companies use a variety of means to gain the attention of new consumers. Commercials are probably the biggest avenue, and Progressive has found the perfect character to advertise for it.
Whether or not Progressive is your insurance agency, many recognize Flo, who often spreads the good news about how much Progressive can save clients. But what is the actress who plays Flo getting out of all this?
Who plays Flo, from the Progressive commercials?
According to Celebrity Net Worth, Flo is played by Stephanie Courtney. Unlike other celebrities, she didn’t get her start in Hollywood as a child. In fact, Courtney was a grown woman before she landed her first major role.
After graduating from Binghamton University, Courtney moved to New York City, where she took an evening job working as a secretary while honing her acting skills.
Courtney had a knack for comedy, and later moved to L.A. to do a stand-up routine with her sister. She auditioned for commercial roles, but no one was really biting.
Eventually Progressive decided to cast her as Flo in 2008. After that, the world began to take notice of Flo, and the actress who plays her, and the rest is history.
Stephanie Courntye aka Flo makes how much?
Progressive Insurance knows a good thing when it finds it. Not only does Courtney play Flo, but she often plays some of Flo’s family members who can’t understand her love for all things Progressive.
Courtney reportedly makes $1 million a year for her role as Flo. Few other actors playing in commercials earn money like that. There’s more to the story, however.
Celebrity Net Worth thinks that Courtney might make even more than this, and stated, “Typically when an actor portrays a character for a long time, they end up negotiating a direct deal with the brand outside of the typical SAG-AFTRA union pay scales. They also get a pay bump for being the official spokesperson, residuals for current commercial airings and an exclusivity buyout which precludes them for taking other jobs. When you add it all up, someone like Stephanie Courtney likely earns at least $2 million per year.”
This doesn’t include the work she earns from her other acting gigs, like Mad Men, Blades of Glory, Everybody Loves Raymond, and ER.
Courtney’s definitely come a long way since her days as a secretary, and she’s now reportedly worth about $6 million.
Flo helped to make Progressive insurance a household name
Given the fact that Courtney makes $1 million every year playing Flo, it makes sense that she’s bringing in a lot of cash flow for Progressive. Otherwise they wouldn’t offer her so much money for a role that is on screen for 30 to 60 seconds.
MacroTrends reports that as of April, Progressive Insurance has a net worth of around $58 billion.
In 2008, when Courtney was first hired, Progressive had a net worth of $11.93 billion. It dropped down to $7.95 billion in 2010, and has been steadily rising ever since.
While Flo isn’t the sole reason for this, it’s hard to deny that she hasn’t played a major role in the rise of Progressive. Her warm disposition has amused millions, even if they haven’t decided to switch insurance companies.
Since she accepted the role as Flo, Progressive has grown to be one of the largest insurance companies in the U.S. If you’re ready to check out how Progressive matches the competition, give Jerry a try. Jerry will do the shopping for you, as well as canceling your old plan, and making sure you get the best possible deal. We’ll take the drama out of insurance for you.