A Rare Gem: The 2020 Toyota Supra Premium Launch Edition

The 2020 Toyota Supra Premium Launch Edition had more than just incredible style. Its performance specs were nothing to scoff at.
Written by Eric Gilley
Reviewed by Kathleen Flear
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The 2020 Toyota Supra Premium Launch Edition is a limited-edition coupe with the kind of style and performance drivers crave from a luxury sports car. The return of the legendary
Toyota
Supra has not gone unnoticed. As a matter of fact, it might just be one of the most
significant comebacks
in recent automotive history.
Collectors are impressed by the redesigned Supra's quick and agile handling as well as its unique styling elements. The roomy interior and better-than-average performance earned it a score of 8.6 out of 10 from U.S. News & World Report.

Why the 2020 Toyota Supra Premium Launch Edition is so cool

One of the most surprising aspects of the 2020 Toyota Supra Premium Launch Edition is its powerful performance. The turbocharged six-cylinder engine offers effortless steering and handling. 
The luxury sports car responds immediately when you press the gas pedal and shifts smoothly through the gears. The exhaust system growls just enough to satisfy.
The Supra also boasts an excellent fuel economy rating, especially for a six-cylinder engine. Drivers can expect to get 24 mpg when driving in the city and 31 mpg on the highway. The eight-speed automatic transmission complements the Supra's sporty looks with a stock 335 horsepower and 365-pound feet of torque.
U.S. News & World Report
notes that drivers can switch between Normal and Sports modes for different driving experiences. The 2020 Toyota Supra Premium Launch Edition is as adept at serving as a comfortable touring car as it is a powerful coupe ready to handle high-speed opportunities.
MORE: Toyota Proved Its Value With 4 U.S. News Awards
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What can drivers expect in interior and exterior style features?

The 2020 Toyota Supra Premium Launch Edition comes in a choice of a black, red, or white exterior. All three are decked out with red mirror caps and 19-inch matte-black aluminum wheels. 
The 3.0 Premium trim offers heated leather seats and an upgraded infotainment system. The two-door, two-seat coupe offers a dashing exterior styling sure to please even the most discerning buyers.
The Supra has plenty of cargo space in the back, seat memory, and an adjustable, leather-wrapped steering wheel. Toyota borrowed its unique interior design from BMW's cockpit, and it shows. Drivers are treated to the roomy luxury and high-quality feel they would expect from the German automaker.
The Supra also doesn't stray far from BMW when it comes to technological features. The optional upgraded infotainment system includes a wide touch screen, satellite radio, and a premium JBL sound system.
Wireless Apple CarPlay
is available for the first time in a Toyota coupe, rounding out the infotainment package.

How the 2020 Toyota Supra Premium Launch Edition compares to the competition

While the Toyota Supra may have some similarities to the BMW Z4, they are actually more different than alike. The Z4 is offered only as a convertible and the Supra is a coupe. As far as value goes, consumers have to dig a little deeper into their pockets to get the same amenities that come standard with the Supra Premium. 
Expect to pay an extra $14,000 for the six-cylinder Z4 which upgrades it from its base four-cylinder engine.
Once again, the 2020 Toyota Supra Premium Launch Edition rises to the occasion when compared to the Porsche Cayman. Though the luxury sports Porsche places near the top of U.S. News' ratings, it is due mostly to its outstanding performance. The Supra, on the other hand, offers more safety options and standard features at a much better price.
The 2020 Toyota Supra Premium Launch Edition has a starting price of around $55,250 with plenty of optional extra features. With its above-average reliability rating from J.D. Power and classic good looks, this limited-edition sports car is truly a rare gem.
MORE: Which Classic Car Best Represents You? Zodiac Edition

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