, on average distracted drivers are zipping down a roadway traveling about 45 miles per hour and spend about six seconds tapping away at their phone screens.
Forty-five percent of those sitting in the driver’s seat will get distracted every ride, and drivers get distracted 13 times daily. The average in-car phone call spans longer than two minutes, during which drivers are only partially focused on the road.
Nationwide’s study also found that distracted driving is likely to happen between 10 a.m to 7 p.m., and most distracted driving occurs on Friday evenings between 4 and 7 p.m.
conducted by Lexus found that it takes 4.6 seconds just to look down at our phones to glimpse an incoming message, not even counting the time we take to engage with the notification.
For 70% of us drivers, distractions surpass our hand-held devices. Common distractions that keep our eyes off the road for precious seconds are talking to passengers, eating and drinking, fiddling with the GPS, or, simply, daydreaming on a regularly traversed route.
Each hazardous activity we engage in pulls our eyes and focus off the road. Distracted driving is a danger to the driver, their passengers, nearby cars, and pedestrians.
According to Nationwide, those who text and drive are 23 times more likely to get into a car accident. This percentage rises the more a driver multitasks. Even the slightest distraction can lead to an accident.
A San Francisco transplant, Brooke Kottmann hails from Los Angeles, home to the first freeway. Brooke, who earned a Bachelor of Journalism from the University of Missouri, covered food, culture and technology for Midwestern regional magazines COMO, Jefferson City and Vox before switching to all things automotive. She still misses her first car, Alice, a white VW Rabbit.