commercials tend to get mixed opinions from the audience, Progressive's have been quite popular in the past few years. So why is acting in these commericals a labor of love for Mayfield?
The origins of the "At Home With Baker Mayfield" commercial series
Mayfield was offered a marketing gig with Progressive in 2019, after his rookie season, which was stellar.
He set the record for most touchdown passes by a rookie QB, according to the official
Mayfield's NFL success and charisma caught the attention of ad executives at Progressive. They had a unique pitch: Mayfield and his wife, Emily, would be depicted as homeowners dealing with routine things found in suburban life. Sounds simple enough, except their home would be FirstEnergy Stadium, where the Browns play.
reports that Baker was very excited about the Progressive commercials after the first pitch meeting. Emily was reluctant to be featured before she heard the pitch, but then she was on board.
A quick YouTube search brings up many of their commercials which all have quirky plots, comedic writing, and solid acting which, together, make for some pretty entertaining content.
Clearly the partnership has been a success as it is still going strong in 2021 with a third season of “At Home With Baker Mayfield” commercials, according to the
that Mayfield earns about $10 million a year from endorsements for a total of about eight top companies like Nike, Nissan, Hulu, and Amazon, to name just a few.
We know that Progressive pays its in-house celebrity Jim Cashman, better known as Jamie, about $500,000 per year. Not to disrespect Cashman, but we wouldn't be surprised if the Mayfields are being paid twice that. It's well within reason to assume that Mayfields get paid $1 million per year for their commercials.
Baker Mayfield cares about his role in Progressive’s commercials, forming the perfect all-Cleveland partnership
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However, the Mayfields have said that their deal with Progressive isn't all about the Benjamins. "Emily and I are not just going to do a deal just for the money," Baker told the Akron Beacon Journal. "We do things because we care about it and we genuinely enjoy it or like it."
Progressive is headquartered in the suburbs of Cleveland, which further solidifies the QB with his fan base. The name of that suburban town? Mayfield Village. The stars couldn't be more aligned.
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