Volvo's Electric Cars Might See Some New Model Names

Jane Lu
· 3 min read
Changes in design, naming, and marketing are all part of the ever-evolving vehicle development of a car company. Some changes showcase a new feature or design, like
hybrid capability
, while others attempt to draw attention away from outdated models.
Catchy names help make a vehicle memorable and stand out from its competition.
gives you a breakdown of the reasoning behind Volvo's recent change in their naming convention for their future electric vehicle (EV) lineup.
Volvo vehicles are getting a name revamp

How will Volvo name its new electric vehicles?

Volvo is changing the way they name cars for its future electric lineup. Volvo EVs will no longer have alphanumeric names starting with the Volvo Concept Recharge. The new Volvo EV that’s been announced will not carry the XC90 name.
Volvo CEO Håkan Samuelsson said the upcoming electric flagship "will have a name, more like a child," as reported by
. The new electric utility vehicle’s name will be revealed when the production model debuts.
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Why is Volvo changing how they name their cars?

The battery-powered utility vehicle will only be sold online, uses a new platform, and is set to offer many driver-assist features, as reported by Roadshow.
Volvo likely wants to differentiate between the new EVs and the XC90 lineup. This way, the company can emphasize the innovative technology that the upcoming EVs will offer.
The electric utility vehicle will come standard with lidar, and eventually, offer hands-free driving and bidirectional charging—which can help you power your home.

Volvo plans to sell their EVs exclusively online

Not only is Volvo changing the way they name their vehicles, but they also have other plans to help accelerate EV adoption among consumers. Samuelsson revealed that he wants Volvo to be an EV-only company by 2030, according to
In a statement, Volvo said that its "move towards full electrification comes together with an increased focus on online sales and a more complete, attractive and transparent consumer offer under the name Care by Volvo. All fully electric models will be available online only."
Volvo intends to keep dealerships open for repairs, test drives, and help with ordering online.
Care by Volvo
is a subscription lease program that includes vehicle maintenance and insurance with an all-inclusive monthly payment.
Volvo is setting the stage for its future of electrification. If you want to switch to electric, but are worried about overpaying for car insurance,
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