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Why don't luxury automakers like BMW or Mercedes offer 0% APR?
Why don't luxury brands offer financing deals? I was looking at maybe getting a luxury car, but none of these automakers provide 0% APR financing.
Eric Schad · Updated on
Reviewed by Shannon Martin, Licensed Insurance Agent.
“Unlike car manufacturers that make cars for the average income person, luxury cars have a different target market.
Most buyers of
luxury cars
aren’t worried about a few hundred dollars in savings on interest payments.Other automakers like Ford or Nissan offer 0% APR to entice more people to buy. It’s more of a marketing gimmick than anything else.”
View full answer
- Gregory R.
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