What is the Infiniti slogan?

I’m doing some research on famous car slogans but I’m having trouble coming across the slogan for my own car. What’s Infiniti’s?

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Mariza Morin · Answered on Sep 28, 2022
Reviewed by Shannon Martin, Licensed Insurance Agent.
What an interesting research project! Infiniti uses the slogan New Horizons—which is symbolized in the luxury automaker’s emblem by the two lines in the center stretching into the distance. As you might have also suspected, the Infiniti name itself was inspired by the ancient infinity symbol, used by early mathematicians to mean “unending”.
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