Is there any truth to the idea that women commonly face discrimination when buying a car?

"Cars in general are more of a male field, and dealerships seem to employ mostly men. Does this result in widespread discrimination against female buyers?


“Unfortunately, discrimination is widespread in the consumer automotive industry. This is the result of the popular misconception that women don’t know as much about cars and the art of negotiation.
Thus, the best plan of action as a woman buying a car is to conduct as much research as possible. Do an in-depth analysis of the car you want and what the average price is, and always negotiate the final price.
As an ace up your sleeve, print out all information regarding price and options and present it to the salesperson. This will not only demonstrate that you’re a force to be reckoned with, but also provide evidence as to how you came to the price you want to pay. “
Eric Schad
Answered on Apr 13, 2021
Eric Schad has been a freelance writer for nearly a decade, as well as an SEO specialist and editor for the past five years. Before getting behind the keyboard, he worked in the finance and music industries (the perfect combo). With a wide array of professional and personal experiences, he’s developed a knack for tone and branding across many different verticals. Away from the computer, Schad is a blues guitar shredder, crazed sports fan, and always down for a spontaneous trip anywhere around the globe.

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