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How old is the GEICO gecko?

I recently bought a car, so I need car insurance. While shopping around, I came across GEICO and then fond memories of the GEICO gecko. I can’t remember a time when he wasn’t around either. How long has the GEICO gecko been on TV?

avatar
Eric Schad · Updated on
Reviewed by Shannon Martin, Licensed Insurance Agent.
Created in 1999, the
GEICO
gecko named Martin is officially 23 years old as of 2022, making him one of the longest-running advertising mascots of all time — appearing in over 150 commercials and a handful of Super Bowls along the way.
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