Commercials have gone from forgettable to iconic, with a lot of people watching the Super Bowl every year just to see the commercials. With that in mind, it's no wonder companies try to have memorable, entertaining, commercials year-round.
From the beginning, marketing campaigns have used celebrities to get you to
Cindy Crawford's car commercial aired during the 1997 Super Bowl. In it, Crawford, along with a cartoon duck, drove the Cadillac Catera.
The Catera, according to Car and Driver, was an unremarkable vehicle, and the marketing team made some missteps while trying to advertise for it. Crawford was dressed in tight leather, and catcalls were featured in the commercial.
Since the target demographic was women, Cadillac pulled the ad after only a month, due to some concerns over those issues.
Serena has a BA in Honors English Literature from California State University, Northridge. She has worked as an editor and writer for several years and has had various forms of content published in magazines, websites, anthologies, and more. Serena calls herself a modern "Renaissance woman" since she has a hunger for learning and strives to succeed in many fields. During her free time Serena enjoys acting, singing off-key to songs in the car, and working on her novel.