to find the best insurance package for your dream vehicle.
Why an incentive now?
Automakers across the spectrum are experiencing inventory shortages because of increased demand for new vehicles and pandemic-induced production delays caused by parts shortages, particularly microchips that run nearly every part of our new vehicles.
Meanwhile, demand has skyrocketed as the economy heats up and consumers are eager to burn some of that saved-up cash, leading to
because dealers don't need to offer incentives to get buyers in the door.
The Ford incentive absorbs some of this sticker shock for customers, eases the frustration of not finding a preferred vehicle style and color on the dealer's lot, and offers customers the opportunity to customize their vehicle as a reward for their patience.
Ford made the program retroactive to orders placed since April 1, so these customers won't be offended by later buyers getting a better deal. Those who signed up for the $500 deal will still receive the $1,000 bonus.
hybrid that is due for delivery in the fall and the F-150 Lightning all-electric pickup due for delivery next year.
The 2022 E-Transit, which might become the perfect vehicle for making deliveries or service calls around town, doesn't appear on the list, either. Buyers looking for a fuel-efficient sedan will be disappointed that the 2020 Fusion Hybrid and Plug-in Hybrid also isn’t offered.
Drivers waiting on the newly redesigned Bronco will have to pony up full price for this model. Businesses that rely on the Super Duty pickup truck will also miss out on the incentive. And the economical Ecosport crossover was excluded, too. Those are the only three fuel-powered vehicles that did not qualify for the $1,000 bonus.
How do I order my new Ford?
Of course, you can visit your local Ford dealers to order your new vehicles. Or you can create your custom order with