EVs Could Give Chrysler a Way Back Into the Game

Chrysler has been on its last leg for some time now. But with parent company Stellantis looking to electrify Chrysler with a refreshed EV lineup by 2028, saying goodbye to ICEs could be Chrysler’s way back into the game.
Written by Jason Crosby
Reviewed by Kathleen Flear
Stellantis has a brand-new, electric-oriented revamp in mind for
Chrysler
, hoping to invest its EV-producing capabilities to the max in the U.S. This means a way for Chrysler to start pushing back against other competitors who have long been beating Chrysler in sales. So with EVs on the agenda, what is Chrysler’s glow-up going to look like, exactly?

An electric future for Chrysler 

One of the main models that Chrysler will be focused on developing is known as the Chrysler Airflow, which, according to
Car and Driver
, is designated to be pitted against the likes of the Tesla Y, Ford Mach-E, and Chevy’s EV lineup. 
While Chrysler’s CEO promises that the new models will look “gorgeous”, Car and Driver is quick to point out that that’s something many CEOs promise. So, with Chrysler expecting to go fully electric by 2028, what other plans does Chrysler’s parent company Stellantis have in mind?
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Chrysler will lead the way for Fiat, other American-oriented Stellantis brands

Stellantis doesn’t just plan to turn Chrysler electric within the next 6 years. They also plan for Chrysler to compose 50% of all of their car and light-duty truck sales by 2030, which is an ambitious goal. 
However, Fiat will still follow closely behind. The 500X—the only model currently offered in the U.S.—will focus on converting to EV-powered platforms. Unfortunately, the 500X will still remain the only vehicle out of the Fiat line to be sold in America. This might be a strategic move by Stellantis to ensure that Chrysler receives as much of the limelight as possible.  
MORE: The 2022 Chrysler 300 Will Be 1 of Only 4 Models Offered by the Company

Why is Stellantis reviving Chrysler now? 

With only two vehicles in its current lineup, one being the truly ancient 300, Chrysler has been dancing madly on the lip of the volcano for years now. But instead of losing such a potentially valuable and historic brand, Stellantis will aim to diversify the Chrysler lineup, leaving room for other, more modern brands that will better reflect the vehicles that today’s drivers see themselves behind the wheel of. 

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