It’s been a while since Oldsmobile factories permanently closed their doors, but that doesn’t change the fact that the manufacturer made cars in America for over 100 years. During Oldsmobile’s legacy, they introduced a series of concept cars, ranging from impossibly chic convertibles to video-game-inspired, futuristic family vehicles.
Concept cars are the culmination of engineering and design—an automotive passion project for which creativity knows no bounds. Throughout the 20th century and beyond, Oldsmobile’s innovative contributions to the concept car arena proved time and again that America's oldest car brand was a force to be reckoned with.
Come along as we walk you through the five coolest Oldsmobile concept cars and something just as futuristic: the trick to saving hundreds on car insurance
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Debuting in 1990 at the Chicago
Auto Show, the Oldsmobile Expression Concept exemplified an early vision of what would later become the majorly in-demand SUV. The Expression had a unique look thanks to its stretched body style, pointed nose, and rounded hatchback trunk. It featured four directional wheels, a set of bucket seats in the front and back, and a pair of reversed seats in the way back—where a TV, VCR, and Nintendo NES were configured into the hatch door. To keep things orderly, it also came with rain-sensing windshield wipers and a built-in vacuum cleaner.
While the Expression Concept was never available for purchase to the general public, it’s easy to see that the many forward-thinking ideas that were put into this vehicle would end up being popularized by other car brands years later.
Oldsmobile Incas Concept
Inspired by another mid-1980s concept car, the Ford Maya, Oldsmobile’s Incas Concept was dreamed up by members of the Italdesign studio. The finished product looks like it drove straight out of a 1980’s video game—with its glass T-top roof, silvery robot-inspired body style, and rear butterfly doors. Best of all, the steering wheel is covered in buttons and shaped like a game controller.
Although the Incas Concept was more of an artistic vision and less an everyday vehicle, there’s no denying that Oldsmobile had an enthusiastic hand when it came to imagining what a concept car could be at the time.
Oldsmobile Thor Concept
Tough and classic, the 1967 Oldsmobile Thor Concept was a stylish, elongated coupe that was based on the automaker’s iconic Toronado. But features like all-wheel drive and an electric motor set the Thor Concept apart from its predecessor.
Envisioned by famed mid-century auto designer Giorgetto Giugiaro, the Thor Concept was initially created as a prototype of the Isuzu
117 coupe. But it was such a hit at the 1966 Geneva Motor Show and the 13th Tokyo Motor Show that the Thor Concept was produced in Japan in 1968. Oldsmobile J-TR
The J-TR is a soft-top convertible that is bound to turn heads. Like many car models of the 1960s, the J-TR was based on an existing vehicle—the 1963 Oldsmobile F-85 convertible.
Taking style inspiration from Californian car customizers of the era, the J-TR’s sleek body was full of trendy touches like a racing stripe, rectangular headlights from French brand Cibie, and a two-piece metallic front bumper—all of which were a far cry from the minimalist features of the F-85.
Oldsmobile F-88 Mark II Concept
Let’s take it back to where it all began: the 1957 F-88 Mark II Concept, Oldsmobile’s first-ever concept car. This gorgeous two-seater convertible harkens back to the distinctive old Hollywood glamour that simply cannot be replicated in cars today.
The F-88 Mark II Concept was styled with GM’s signature circular headlights and the winged-body style indicative of the classic sports car era. As its name suggests, the F-88 Mark II Concept was not the first of its kind—there were four previous F-88s, the first having been introduced during the 1954 Motorama auto show.
Today, there is only one known Oldsmobile F-88 in existence—which was sold at an auction back in 2005 for a whopping $3.3 million.
MORE: How to protect a convertible interior
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Oldsmobile’s final concept car was the O4 Concept, which was produced in 2001 and was a four-seater convertible.
Oldsmobile operated for 107 years. Oldsmobile was America’s first car company when it was established in 1897 and produced more than 35 million cars before closing shop in 2004.