The Ford Fusion Active Is Making a Comeback

Ford is reviving the Fusion as a midsize lifted hatchback to compete with the Subaru Outback.
Written by Allison Stone
Reviewed by Kathleen Flear
SUVs are more popular than ever, but not everyone wants or needs a full-size
SUV
. In comes the revived
Ford Fusion
, a crossover-style hatchback that gives drivers the functionality of an SUV with the practicality of a sedan. 
The revived Ford Fusion is going to be all-new for 2023, and Jerry, the
car ownership super app
, has compiled everything we know so far about the forthcoming release from
Ford

Why Ford is bringing back the Fusion

The previous edition of the Fusion was a mid-size sedan manufactured from 2006 to 2020. In spite of equipping the fusion with a high-tech cabin and numerous powertrain options including both a hybrid and plug-in hybrid powertrain, the Fusion just wasn’t selling. 
The latest iteration was discontinued in 2020 to make room for more SUVs and trucks in Ford’s lineup. 
According to
Car and Driver
, the new Fusion Active isn’t quite an SUV, but it has been reintroduced as a lifted station wagon to better fit in with the rest of the brand’s fleet, which is now almost entirely comprised of SUVs and trucks. 
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Watch out, Subaru Outback

While the redesigned Fusion will be rivaling many cars in the midsize segment and small crossover SUVs, Ford is specifically targeting another lifted hatchback—the Subaru Outback—with this launch. 
Should the new Fusion be successful, it could also replace the
Edge
as the brand’s midsize offering. The 2022 Ford Edge has a starting price of $39,440. 
While that’s in line with competitors like the Chevy Blazer or the Honda Passport, the Edge lacks the more modern and refined feel that many new SUVs are sporting today. 
Because you’re getting an upgrade in size and features, the new Fusion Active will likely be a bit pricier than the previous version. Car and Driver estimates that pricing will start around $35,000 for the standard tier. 
If trim levels align with other Ford models, there will likely be an SEL and Titanium trim, which Car and Driver estimates at $38,000 and $41,000, respectively. 
This would still outprice the 2023 Subaru Outback, which has a starting MSRP of $29,620.
One holdover from the old Fusion that Ford will likely replicate is the numerous powertrain options. As electric cars grow in popularity and gas prices remain high, more consumers will be seeking out hybrid and plug-in hybrid cars to save money on gas. 
MORE: Why Is the Ford Bronco Sport More Popular Than the Bronco?

How to save money on a new Ford

Until we know more about the 2023 Ford Fusion Active, it’s hard to predict what insurance prices will be like for this car. Thankfully, you don’t have to wait to buy a new car to start saving money on your
car insurance
Sign up with
Jerry
and you’ll be connected to instant insurance savings from 55+ major providers and their policies in less than a minute. 
Jerry customers save an average of over $800 per year, so don’t wait to see how much you could save today. 
MORE: This Popular Ford Vehicle Costs the Most at the Gas Pump
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