Ford Drastically Underestimated Interest in the Maverick

The affordable and compact Ford Maverick is nearly nonexistent at dealerships due to Ford struggling to meet surprisingly high demand.
Written by Allison Stone
Reviewed by Kathleen Flear
The 2022
Ford
Maverick is a dream come true for anyone searching for an affordable, fuel-efficient and compact pickup truck—if you can find it, that is. 
Since it first debuted at the 2021 Chicago Auto Show
where it was named ‘Best in Show,
’ the cost-friendly Maverick was facing supply concerns
The lack of supply is partially due to a misread from Ford itself. Interest in the ultra-efficient hybrid model far exceeded the automaker’s expectations. 
MORE: The 2022 Ford Maverick Offers Better Fuel Economy Than Some Sedans

High demand for the Ford Maverick has been compounded by other issues

While a model being popular seems like it would be a net-positive for any automaker, the Maverick isn’t the only model where Ford is floundering to meet demand. 
Supply chain issues have hit manufacturers hard, resulting in long reservation queues, lengthy setbacks and even plant shutdowns. Ford has also closed orders for
the Mustang Mach-E
A total of 97% of Ford Maverick retail sales in May of 2022 came from previously placed orders, and dealer stock is nearly nonexistent. Being as its one of the fastest-selling new vehicles on the market, buyers should be wary of any
excessive dealer markups
MORE: Ford Confirmed It's Working on an Exciting New Truck People Having Been Asking For
Let Jerry find your price in only 45 seconds
No spam · No long forms · No fees
Find insurance savings
In addition to its excellent fuel economy and low price point, the Maverick marries style and functionality in a way that is truly impressive. 
It has a payload capacity of 1,500 lbs and a 2,000-lb towing capacity, but you can upgrade that to 4,000 lbs with a mere $745 tow package upgrade. It’s the perfect deal for first-time truck buyers, and it even offers better fuel economy than some sedans
The interior of the Maverick is also reportedly as roomy, comfortable and tech-savyy as most crossovers, broadening its appeal to those who’ve never previously considered a pickup. The starting price of the 2022 Ford Maverick is just $19,995.  

Car insurance savings are always in stock

Getting your hands on a Ford Maverick might prove to be challenging, but finding a great deal on car insurance is easier than ever. 
Sign up with
Jerry
and in the 45 seconds it takes to sign up, you’ll have new quotes sourced from 55+ top insurance companies in no time. The average user saves over $800 a year on car insurance!
Are you overpaying for car insurance?
Compare quotes and find out in 45 seconds.
Try Jerry

Easiest way to compare and buy car insurance

√
No long forms
√
No spam or unwanted phone calls
√
Quotes from top insurance companies
Find insurance savings